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From the Mountains to the Marketplace

Merck and Tuluri was born out of a deep appreciation for food with a story. What began with a single spice brand 
Suneli Valley has grown into a global sourcing agency and wholesale grocer serving retailers, restaurants, and food 
entrepreneurs across the U.S.


“We built this company to bring extraordinary ingredients to life responsibly, ethically,
and with full transparency — from farm to shelf.”

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A serene farm in the heart of Georgia: fresh air, green pastures, and a true sense of freedom, where the rhythms of nature set the pace of life and every moment feels timeless.

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From vineyard to bottle, Georgian wine carries the warmth of the sun, the strength of the soil, and the passion of those who make it — a true taste of tradition and nature in harmony.

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Churchkhela, Georgia’s beloved delicacy, is handmade from sun-ripened grapes and local nuts, carrying the warmth of tradition and the spirit of the land.

Why We Do What We Do

To connect chefs, retailers, and food brands with extraordinary ingredients sourced directly from farmers, foragers, and small producers — while building ethical supply chains that support communities and celebrate culinary heritage.

Ethical and 
responsible sourcing


Small producer 
partnerships


Access for underrepresented products


Transparency and 
sustainability


Meet the Founder

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Our Values

Transparency

We know our producers personally and ensure our clients have the same insight.

Ethical Sourcing

We cooperate only with those who harvest responsibly and work with care.

True Partnerships

We focus on long-term relationships rather than simply completing deals.

Authenticity

We select ingredients that represent the rich taste, cultural background, and historical story of the regions from which they come.

Sustainability

We work exclusively with producers who actively give back to the land, ensuring responsible stewardship and long-term sustainability.


Contact Us to Get Started